“I am New Mexico Public Schools”


Click to submit an “I am New Mexico Public Schools Success Story” 

I am New Mexico Public Schools Program / Resources / Videos

“I am New Mexico Public Schools” is a statewide campaign initiated by the New Mexico School Boards Association in conjunction with the Stand Up 4 Public Schools” national campaign developed by the National School Boards Association. The campaign has as its major objective to promote the effectiveness of public schools by providing resources and a forum to focus attention on the numerous accomplishments of public schools and the need to adequately fund public education.

With tremendous assistance from the New Mexico education associations listed below “I am New Mexico Public Schools” will assist school board members, superintendents, administrators and teachers in getting the good news out about the many accomplishments of public school districts in New Mexico on an permanent basis.

    • NM School Boards Association, Campaign Co-Chair
    • NM School Superintendents Association, Campaign Co-Chair
    • NM Activities Association
    • NM Association of School Business Officials
    • NM Cooperative Education Services
    • NM Parent Teacher Association
    • National Education Association-New Mexico
    • American Federation of Teachers –New Mexico & Albuquerque

Video.JPGBased on a survey conducted of all of all partner organizations it was determined our campaign would consist of success story videos, TV/radio PSA’s and social media. It was also determined the best spokespersons for the campaign would be students, teachers and parents. We then contracted with multiple Emmy Award winning producer Chris Schueler to develop a success video and public service announcements and premiered our “I am New Mexico Public Schools Advocacy Video” at the 2014 NMSBA Annual Convention in December and received an overwhelming reception for the quality and content of the video.    Click here to view video

In early February an agreement with the New Mexico Broadcasters Association was executed and distribution of statewide and local videos and PSA’s via T.V. radio, Internet and social media has begun.

We also launched this Campaign Resource Page which provides resource materials for school boards and superintendents to use in establishing local campaigns to get the good news out about public schools.

Several successful advocacy events were conducted at the 2015 Legislative Session. February 19, 2015 was proclaimed “I am New Mexico Public Schools Day” at the Legislature via House Memorial 46 and Senate Memorial 57 which were passed unanimously in their respective chambers. Governor Suzanna Martinez also proclaimed the day via an Official Proclamation. Many State dignitaries and legislators voiced their support for the campaign by attending and speaking at various events where they drew attention to the many good things happening in public schools.

Other Advocacy Resources:

10 Good Things about Public Education

Myths and Realities n Public Education

NM Campaign Tip Sheet

NSBA Public Advocacy Primer

Sample Speech Following Video

What Successes Are you Most Proud of

Advocacy Videos

I am Cimarron Public Schools Video #1

I am Cimarron Public Schools Video #2

I am Farmington Public Schools Video

I am Hobbs Public Schools Video

I am New Mexico Public Schools Video

I am New Mexico Public Schools Day at the Legislature

Why We Do What We Do NSBA Video